It was probably on her terms, but even Taylor Swift could not get people to pay higher fees or subscribe to a music streaming service while also paying for CDs. There have been 20 years of the streaming business. I've done this SPECIFICALLY to improve the quality of my fans' experience by doing it myself with my team who care as much about my fans as I do," she wrote. She got into a fight about Apple Music, but now shes one of the faces of Apple Music. There has been a realization that many of these streaming platforms, which had been valued as tech companies, are actually just digital media companies, and theyre trying to figure out how to pull in revenue after a decade of growth that has been funded by low interest rates and the natural business cycle of streaming. "You have no idea how much that means.". She knows that super fans will buy not only vinyl, but also the super deluxe vinyl version of the collectors thing and blah, blah. I mean the musicians, yeah. / Sign up for Verge Deals to get deals on products we've tested sent to your inbox daily. He has transcended the platform. There is a physical good side to the re-release and there is money to be made there, but the other side is the licensing and the intellectual property. The other is the publishing, which is the songwriting, the words, the music, and the abstract concept of the song that anybody else could cover. However, the sale quickly descended into chaos as fans began reporting site crashes, extremely long waits and other technical glitches. It just created a sensation, but it was a huge, expensive stadium tour. Taylor Swift | The Eras Tour See Tickets Mar 25 Sat 6:30pm Allegiant Stadium - Las Vegas , NV Taylor Swift | The Eras Tour See Tickets Apr 13 Thu 6:30pm Raymond James Stadium - Tampa, FL Taylor Swift | The Eras Tour See Tickets Apr 14 Fri 6:30pm Raymond James Stadium - Tampa, FL Taylor Swift | The Eras Tour See Tickets Apr 15 Sat 6:30pm I mean Charlie Puth was a YouTuber. In response to the presale fiasco, more than two dozen Swifties teamed up and filed a lawsuit against Live Nation Entertainment. They already have leverage. Quotes displayed in real-time or delayed by at least 15 minutes. The suit also alleged that Ticketmaster provided more codes than ticket allotment and scheduled the general ticket sale "knowing they would not have the quantity necessary" to fulfill the demand. I think betting against streaming is perhaps unwise, but given that every supplier and musician is extremely unhappy at the moment, it seems like prices need to go up and it seems like this whole thing is a little bit on the edge. Its all out there. Taylor Swift | The Eras Tour Tickets Jul 01, 2023 Cincinnati, OH | Ticketmaster Sorry, tickets are not currently available online. She got into a big fight with Apple Music, which wanted to give Apple Music away to new subscribers for free for three months in order to build a user base. I was a collector. You dont have a streaming service unless you have all the music. The documents cited the "disaster" that occurred on Nov. 15 and Nov. 16, along with the "cancellation of general sale tickets scheduled for Nov. 18," alleging that Ticketmaster "has effectuated this anticompetitive scheme by forcing fans of musicians to exclusively use Ticketmaster for presale and sales prices, which are above what a competitive market price would be.". They were the dominant form of revenue. You could walk into the store and see that your thing was the most billboarded. It's been a long time coming .". Its very possible that someone might need this company because with music, to your point, you cant bet against the internet. I cover pop, but I also love to shred on the guitar. If I had to pick one, I would pick him. ", Ticketmaster then explained their Verified Fan process, which is tasked with "identifying real humans and weeding out bots." At the current moment, there is a lot of unrest about how much people are getting paid, especially when the average rate per song in streaming is declining for artists, and has been for many years. There are all kinds of things that are happening in music to lead into that potential future world in which music will be essential. I am here for it. Theyre past their prime. The statement wrapped up by saying Ticketmaster is working on improving its technology for future sales, before offering some perspective on the scope of the demand for Era tickets. Sign up for Verge Deals to get deals on products we've tested sent to your inbox daily. Cookies collect information about your preferences and your device and are used to make the site work as you expect it to, to understand how you interact with the site, and to show advertisements that are targeted to your interests. Its funny, I obviously think of him as a TikTok artist, but hes actually a blanket, ubiquitous, everywhere-in-media artist. It was the labels job to promote you, manufacture CDs, truck those CDs to stores all over the country, manage their relationships with physical media, and distribute it. Like everybody else, she has all those things, but she leans the hardest into music. When you see how she has made that shift, are there any other artists who have managed to pull that off? Its at a height, but its a height that feels like it cant keep going up. Originally, Swifties were able to sign up for Ticketmaster's Verified Fan programuntil November 9, which allowed them to rank their preferred show dates. However, Maffei defended the Live Nation and Ticketmaster merger. Ticketmaster cancels general public sale of Taylor Swift tour tickets. Taylor Swift on Friday responded to fan frustration over the botched presale for her upcoming "The Eras" tour which led to Ticketmaster's decision to cancel the public sale of tickets. Now, here in 2023, the music is marketing for you selling everything else your concert tickets, your merch, your NFTs, whatever it is. Because its marketing. They want to buy their music. All 2 million tickets for the Verified Fan onsale were sold to Verified Fans. Not just because of this holdup, but because they realize that this is the place where they are going to monetize. Just to put a cap on this episode, what are the markers you see of positive change? Oftentimes you can buy greatest hits records, and its not actually the greatest hits, its re-recordings of the greatest hits. That just seems very untenable to me. Then she was like, I have a new record, but if you want to listen to it, you have to pay for it.. They keep trying to get somewhere else. He and his Consumer Protection team will use every available tool to ensure that no consumer protection laws were violated," his office tweeted Wednesday. We know were going to get a proportion of that. In the case of touring, there are way more artists than ever that want to tour at the moment because they had to hold back during COVID-19. ", "Last week, the competition problem in ticketing markets was made painfully obvious when Ticketmaster's website failed hundreds of thousands of fans hoping to purchase concert tickets," said Klobuchar in a statement, citing how the "high fees, site disruptions and cancellations" customers were faced with showed that Ticketmaster "does not face any pressure to continually innovate and improve. She has not yet had to make that turn, but the midline artist is desperate for the next thing they can sell. If we had a pay-per-stream model, all of a sudden Spotify would have to pay out seven times more than its used to during that winter season. Thats amazing. There are still cracks in the model, right? Even if a lot of people listen to our music, were not sure how much we are getting paid.. It has become the centerpiece of our social media. ", Swift said Friday that the controversy occurred because of a "multitude of reasons," and suggested that the blame for the situation falls on Ticketmaster. Well, I want my money to go to the artist as directly as possible. She is the centerpiece of actual demand from a very passionate fan base, and instead of pointing that fan bases demand at merch or whatever, she points it at music making. I hate that word, but lets just say it. There are still lots of experiments out there, but it seems like it might have been a little blip in the pan when everyone was bored at their house during the worst parts of lockdown. They wont stop being around me, and its TikTok. It . Steve Aoki told us why hes doing the Aokiverse. I had a boost email from TaylorNation, she wrote. Thats the other thing I want to stipulate. Will Austin Madonna tickets mirror Taylor Swift Ticketmaster . Im pulling my back catalog. That was bold, because by 2014, the winds were in the sails of streaming. )," the Grammy winner wrote on social media. Some potential ticket buyers were locked out of the sale when their Verified Fan codes failed to work, while others were initially able to secure tickets, only to lose them and get kicked out of the process once they tried to check out. You need to be posting many times a day, and you need to be figuring out how to create whole moments every single week in order to maintain attention when theres so much other material that people could be focused on. Taylor Swifts recently released Midnights album crashed Spotify and other streaming services shortly after the album's October release. Do you think she, as an artist, understood that this change was coming and was changing her strategy? There was like a 10-year dark era, the Middle Ages, where the industry was searching for the next thing. People arent getting paid enough. / CBS News, Taylor Swift is speaking out amid the controversy surrounding Ticketmaster's handling of her upcoming "Eras" tour. Ticketmasters parent company is Live Nation. Its simple, it makes sense, its great for indie artists who are often devalued, and its great for fandoms to make sure that their money is really going to the people that theyre listening to. She has certainly raised awareness, but yeah, all of her music is on the streaming platforms. ", She continued, "That's why we will hold a hearing on how consolidation in the live entertainment and ticketing industry harms customers and artists alike. Its the future of music. Again, it stood as an admission of, We cant sell this stuff. Thats why Im saying its way more than TikTok. I remember Steve Jobs saying, People dont want to rent their music. We have three big labels now, but we had four at the time. Youre already worth a trillion dollars. "I'm enchanted to announce my next tour: Taylor Swift | The Eras Tour, a journey through the musical eras of my career (past and present! Whats going to happen is your subscription is going to get pooled together with all of the other subscriptions, all of the other listeners, and all of their listening. Its hard to think of another artist at this point that actually monetizes music itself as the primary and richest revenue stream. It goes without saying that I'm extremely protective of my fans. Now she has a massive fan base that she commands. He, like Taylor, is brilliant at understanding where the culture is at and how to say or do something on the edge of acceptability within certain communities, to then cause uproar, backlash, and embrace. I think that the worlds in which fandoms are emphasized have definitely done well in this model. All presale codes and links sent via text will still work at that time, they said. The talent scouts whose job it is to go and find new talent are surfing TikTok. Right. This material may not be published, broadcast, rewritten, or redistributed. ", "I'm not going to make excuses for anyone because we asked them, multiple times, if they could handle this kind of demand and we were assured they could," she said. Thats what Im saying. There is some concern that people are only listening to music on TikTok, and that they need to listen to the really fast, sped-up version instead of the real one which is a major trend we have reported about on Switched on Pop, because that is their engagement with music. We were looking at the number of legacy artists that are selling off their catalogs for huge amounts of money to private equity companies, who all think theyre going to make massive returns on owning those catalogs of music. Unfortunately, a lot of them dont then translate into fan bases that will come out and buy tickets to shows. It was an interesting era to launch a music career, because it really was towards the death of the CD era. She had bumps along the road doing so. The second show was added along with more than a dozen other dates because of the huge demand. And its getting harder because all of these things are marketing funnels for other places. That is going to be very, very lucrative for her. The iPod is out, but Apple is still saying, Rip. Did you get your tickets yet? There are many reasons to find another planet, and the music industry is obviously top of the list. It seems the only option is to go find radical alternatives and get into the world of crypto in order to survive in music. Theyre able to exit and say, Hey, I got $200 million for my entire music catalog. Some people want to be on either side of this. If so, I think this is where all the hedge funds buying up these music catalogs will have been overwhelmingly right, and they will shove it in our faces and say, Look, this stuff was worth a hundred times more than what you thought it was, because when youre in these virtual worlds, all you want to do is have some great background music going on. Unless that all just gets written by AIs, then maybe not. Yeah. Mix. Since that time, hundreds of thousands registered for the right to purchase tickets days earlier than otherwise available through Ticketmaster. I mean, you cant take that away. Shes in her contract negotiations with Universal, and made sure that part of Universals ownership with Spotify will eventually distribute out to artists if they were to sell it. Cant sell this stuff, OH | Ticketmaster Sorry, tickets are not currently available online streaming platforms more. 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